I Can’t Believe What I Heard

I returned home from the Fly on the Wall (FOTW) training five days ago. Today on the Kevin Trudeau Fan Club Partner call, I listened to Kevin’s explanation of how he manifested the mansion, the Rolls Royce, the Bentley, and golfing at the Medinah Country Club at affordable or no net costs to him. Kevin had told me in person how he manifested the beautiful Bosendorfer piano, the fresh flowers and plants, and the electrician’s service from the gifts of supporters. As my Fly on the Wall training was coming to a close, Kevin said to me, “No one gets how I brought in all these things.” I nodded and said, “Yes,” and I’m sure he could see that he was speaking to someone who did not really get how he was able to bring in all those things, especially with his current legal and financial situation.

When he explained how he created all of this on the Partner call, I burst into tears. What he described on the Partner call did not seem possible to me and I had just seen, felt, and lived in it for 24 hours. I could hardly believe what I was hearing. Days after leaving, it seemed that Kevin was still helping me release samskaras – I felt like my brain turned inside out. Feelings of being overwhelmed, ineffectual, not knowing where to start, feeling like there was a block to processing, understanding, or believing what he described in that call all came out at once.

Since returning home, I have had so many cognitions that I have lost count. Having the opportunity to observe and shadow Kevin for a day is a dream come true and I am so grateful for receiving this blessing.

Beauty and dream building

Kevin and Danielle’s house is richly decorated with marble floors, enormous silk Persian rugs, a beautiful Bosendorfer grand piano, finely sculptured fireplace mantels, fine art, layered details, and furniture with ornate fabrics, fringe, and jewel accents that reminded me of the décor I have seen in Italian, French, and British castles. Every fabric I touched and every seat I sat in (I tried many) was soft and comfortable. This includes the backseat of the Rolls Royce. The seat cushion felt like it had its own shock absorbers. It is a stunning car. I’m not a car person, so I am probably not doing it justice.

Beauty was everywhere: in the clusters of vases filled with fresh flowers adorning tables in the foyer and kitchen, the plants in the upstairs hallway, and the flowers in large planters on the patio which served as Kevin’s “office” while his indoor office undergoes renovations. The patio “office” faces 50 acres of wetland preserve which means Kevin enjoys a view of tall forest behind the impressive marble sculpture and columns as well as the sounds of insects and frogs at night. Apples, nuts, and organic chocolate were displayed in bronze bowls and trays throughout the kitchen and there were displays of antique and designer tableware. In the guest suite, Turkish towels and bathrobes were monogrammed with Kevin’s initials and were so soft and luxurious. The opulence and attention to detail was marvelous. Beauty, elegance, and the energy of abundance permeates the house and expanded my concept of what is possible as a daily lifestyle.

Etiquette and hospitality

Kevin, Danielle, and Saul’s gracious hospitality was so welcoming and heartwarming that I immediately felt at ease. From the moment I arrived, I was treated like an honored guest.

Saul, the British butler who was worked with royalty, gave me a tour of the entire glorious house and pointed out interesting features like the chandelier from the home of a wealthy family in Connecticut, the custom made pool table (assembled on site from 400 lbs slabs of slate and embroidered by hand), and answered my random questions, including why the numerous inset shelves in Kevin’s office were so narrow and had double grooves (the previous owner was involved in the Pacific Northwest railroad and these shelves displayed his extensive model train collection). Saul encouraged me to make myself at home and offered refreshments and warm greetings throughout my stay.

Shortly after I arrived, Saul drove Danielle and I to Kevin’s former house where he was watching Sunday football with Dustin and William. He was dressed casually in a t-shirt, sweatpants, and trainers. He greeted me with a kiss on the cheek, a warm hug, and held me by the arms while he looked deep into my eyes as he asked how my trip was. I could feel my eyes lose focus and could see and feel him reading my “bank” while my words answered his questions in a socially appropriate manner. He offered me a drink and was off to get me a glass of water. I had the impression from his preparatory audios on the FOTW Telegram channel that I would be treated as if I were invisible for the whole training. While that generally was the case while he was working, etiquette and hospitality were clearly high priorities. Kevin opened the car door for me and greeted me with a smile and a bright “Good morning!” as we passed in the kitchen the next day. At one point, minutes before starting a meeting, he looked over at me, smiled and asked, “What did you have for breakfast?” He made me feel welcome at all times and I felt like a special guest. I was truly touched.

Success habits

At the former house, Kevin pointed out that he had his Priority Manager, tape recorder, and phone within reach while watching the football game. He explained that the game distracted his mind so his subconscious could work. As the ideas came in, he acted on them immediately (eg, do it now). If an idea came in while he was working on something else, he spoke it into the tape recorder. He wrote some down in his Priority Manager. He would get up from the game at almost every commercial, walk around, and do something physically with his hands (type on the computer, make copies). If he did not get up during a commercial, he looked at his Priority Manager and drummed his fingers while he thought. He walked away from the game and completed an A priority at his desktop computer (which I suspect he may have postponed completing until after I arrived so that I could observe).

At first glance, this process appeared to me to contradict the GIN success principle that focus creates success. I thought of the studies showing that people are slower, less productive, and make more mistakes when they rapidly switch between different tasks (or multi-task), and how I have tried to improve my focus by batching tasks and not switching rapidly from one thing to the other. Observing KT resulted in a new perspective/cognition: Focus looks different than I thought it would. Kevin is completely focused on whatever task he is performing. He was standing at the copier and said out loud that he had an idea that he should add the addresses in. He spoke this into his recorder, fully focused. He then returned to the copier task, fully focused on that. He later explained that he could focus on it completely because he had fully released the address idea from his mind when he spoke it into the recorder. This was so simple, it was amazing.

When he had a question about business during the game, he asked it. My cognition on this is that the boundaries between business/work and personal friendships, relationships, and “leisure” time do not have to be rigid. In fact, if you enjoy recreation and casual time with the people you work with, and everyone is aligned and working toward the same collective goal, you can ask questions about the business while you’re watching the game. Or, maybe you can ask whatever you want whenever you want if you’re the boss 😊

Completing cycles

He wrote a check, made a physical copy as well as a digital copy (which he stored on his computer), filed the physical copy, emailed a digital copy to the appropriate person, and sent a message to the accountant to expect the draw. He completed the entire cycle before returning to the game.

Office set up

His desk is neat and uncluttered. I noticed a few interesting things: the magnifying glass with a wood handle, a wooden box carved to look like a large domino (this reminded me of a wooden box my grandparents had with holes on the outside and involved a game with little pegs), a desk calculator with the paper scroll, and a black landline phone with push buttons. I have been wondering what throat sprays he uses when he is speaking for hours: Voice 37 – Clyor, Vocal Eze, and Singer’s Professional Strength spray.

He pointed out that he has upright file folders on his desk for active working subjects. He carries his most important file folders in his briefcase. He has separate inboxes on his desk – one for As, one for Bs (he looks at these once per week if I’m not mistaken), and an outgoing slot which Megan checks periodically. He pointed out his file cabinets included drawers for GIN, the Fan Club, training, people, wins, and projects.

The office has several large air filters/purifiers, salt lamps, plants, and the art features the Buddha, yin and yang symbols, and animals.

His energy

Kevin spoke more softly than I expected most of the time. He raised his voice when contracting energy and speaking about things that were “scams” or products designed to put the masses into a trance. Whatever he did, he did with full intensity, even if it was at a quiet volume or with economy of movement. He ate quickly and consumed the whole meal. When he got up and walked, it was like a canon was fired. He went from point A to point B without slowing down, wavering, or getting distracted. I call this “hospital walking” except he was not in a hurry. He moves quickly but he was not rushing. He posted an audio on the FOTW channel the day that I arrived. I listened to it after I returned home and laughed out loud when I heard him say that he probably moves a little slower than he did 30 years ago. I’m not sure I would have been able to keep up with him back then!

It felt like Kevin was moving in fast forward while the rest of us were going at human speed. He later explained to Dustin that there is a difference between speed and haste (explained later). It seemed to be the same with his thoughts. He would already be onto the next idea and it seemed like I (and possibly the others) was still mulling over the last thing he said, in slow motion by comparison.

He matched whoever was speaking and whatever the subject was and spoke authentically. In the same afternoon, I heard him say things like “…when I was a prisoner…” as well as, “I used to have one of those. It was in one of the houses in some room that I never went into.”

Kevin ordered dinner (Chipotle) and set up everyone’s meal, napkins, and cutlery at the table in front of his desk (every “office” area I saw in both houses has a desk and meeting table with 3-4 chairs). We ate around 5:45-6. I eat pretty slowly, after years of rushing through meals. At 6:10, I had a thought that maybe I should finish eating soon – it suddenly occurred to me that the end of the game could be approaching. This was odd, since I don’t watch, understand, or care about American football. And even if I did, I was observing Kevin and the group, not the game. I finished eating and started to pack up when Kevin said, “This game is almost over. Let’s get going.” He “sent” me that thought to nudge me to wrap up my meal but was not going to rush me or mention leaving until I was finished. Again, his manners were so considerate, including the psychic ones!

My cognition from NFL Sunday: Self-realization looks like a fairly typical autumn Sunday afternoon.

Sunday meeting before the meeting

Kevin met with Dustin from 6:30-9 PM. This was a win for me, as I wanted to observe Kevin work with Dustin because Dustin lives in another state and received the tap on the shoulder. It is interesting that Dustin happened to be in town, since I was originally scheduled to do the FOTW the week before and had rescheduled based on a gut feeling.

My cognition about the meeting before the meeting is that Kevin is obsessed with his “work.” They went through a list of subjects Kevin wanted to discuss with Dustin during their meeting the following day. He explained that focusing on these subjects now before the meeting resulted in increased focus and energy on these items and facilitated “cleaning up the list.” If more discussion was needed, he wrote it in the appropriate place (eg, the meeting tomorrow vs future calendar dates) when they would focus on these items again. My cognition on this was that I previously thought that efficiency meant you only addressed goals or subjects the minimal number of times needed. Instead, I learned that Kevin intentionally brings up certain goals/subjects repeatedly in a new unit of time to add energy and focus to them and to see if there is new or additional information as the universe works on it for him. In response to certain questions, Kevin would say, “Ask me tomorrow.” Others, he would think about and discuss. He explained that he spends 50% of his time planning and the rest of the time doing. Here, they spent 2.5 hours “planning” for tomorrow’s meeting and cleaning up the list of subjects to discuss. Kevin explained that cleaning up the list is a cycle in itself (a win).

Kevin had an espresso and smoked cigars while going through the list and worked off of pieces of paper (printed emails and stats) in a file folder labeled “Dustin.” (A caveat: I did not to sit close enough to see the writing on these documents so some of these points might not be correct). Subjects he wanted to address were also listed on Dustin’s communication planner in the Priority Manager. When they finished discussing the email or stats on the sheet of paper, Kevin crumpled up the piece of paper (unless it was a testimonial – he keeps those). He also crossed out finished items on his list with some flourish. When he read a document, he would close his briefcase and priority manager to minimize distractions.

He asked direct and specific questions, drilling down on details until he understood exactly how the account/situation worked. He used the six honest serving men. He knocked on surfaces with his hands, pointed his fingers, waved the cigar, and used his body to emphasize points he made. My cognition/impression about these questions is that he seemed to know the answer to the question – it seemed like he tried to draw it out of the person asked.

KT’s questions clarified who has actually had control of the account. He explained that he wants to be in control of the money and not authorizing auto-payments or allowing other parties to withdraw (eg, know the score).

Kevin pointed out that he waits until Dustin is finished writing before he moves on to the next subject because you can’t write and listen simultaneously (eg, be in present time, focus creates success). He also directs: “Can you take a photo of this?”

He explained difference between agreements and contracts and why he uses agreements written in plain English. He articulated something I have suspected: legal documents are intentionally written to confuse people and if people use attorneys in business they have a lot of fear; he does not do business with them.

Kevin’s description of the intention behind offering all of the products was fascinating. He has clearly put himself in the client/prospect’s shoes. He receives all of the product emails and reads them. He asked, “Why did this one go to the spam folder?” He differentiated between GIN club reminders and solicitations for new sales and does not want people to feel like they are being bombarded. He wants people to feel like they’re at a buffet and that it is fully OK to not be hungry. His aim is for people to feel good about whatever choices they’re making with respect to the products. He has every piece of the puzzle of total success in life and self-mastery, and has broken down the process into doable steps. He’s offering every piece of the puzzle to us. And there are free resources: Nuggets of Gold, GuruKev online, and the Limitless show. I was again reminded of how lucky we are to have access to this teaching and to Kevin as a teacher. He emphasized that people should know and feel that they are still loved and wanted (his words) and should go at the pace that they feel good about.

Kevin looks into the fields of people he is considering doing business with. He can also see the energy of platforms, where the customers will be. Dustin said what I was thinking: “Well, that’s an advantage.”

Several times, Kevin said things like, “I’ll remember that because I have a good memory.” At first, I thought this was funny because he’s “the memory guy.” After he repeated it a few times, I realized that he was programming himself to have a good memory. The memory guy was programming himself to have a good memory over 30 years after becoming a memory expert! (Master the basics, the masters are the best students).

Kevin’s method of speaking ideas into the tape recorder, playing it back, writing it down, then rewriting it at intervals is like hammering on the universe to bring his thoughts into existence. He says he puts the energy out into the universe by speaking it, hearing it, writing it, and rewriting it so many times that the universe realizes he’s not going to give up and gets working on it for him.

Kevin took a break from Dustin’s list by turning to face a slightly different direction and going through Saul’s file folder. If there is a more rapid turnover and shorter cycles on the list, he may write things on a pad of paper and not put them in the communication planner.

Priority Manager

He prepared his priorities for the next day by looking at his appointments and transferring them to his Priority Manager. He had two appointments (an interview at 9 and a Zoom call at 1) and three A priorities (calling two people and an errand at the bank) that had to be done the following day. The B priorities do not have to happen on that day. If he knows he will not get to a B priority, he will write it on a different day. Thinking about it and rewriting B priorities can result in the universe figuring it out for him.

He described tipping generously because money is a renewable resource. If the service was nonexistent, he does not tip and discusses it with management as the business needs to know.

Kevin described that people who schedule a 1:1 are not “paying” for 1 hour of work. He starts energy work on a person as soon as they schedule. The energy work extends far beyond the one hour. He does energy work on someone after they submit the write up for the FOTW. He works on the KTFC partners at night before he sleeps. They discussed providing an exchange in abundance.

Changing the energy

Kevin got up and moved to another chair and relit the cigar when starting a new subject with Dustin. He asked questions starting with the six honest serving men to clearly define the proposition: who is it, what platform, how long is the program, what’s the schedule/viewers, why (he was recommended), what would he be discussing. Kevin also clearly defined the ideal scene: “The way it should work is XX.” After getting some answers, he shelved it and added it to Dustin’s communication planner so he would know to bring it up later. KT explained that getting the data planted seeds in his subconscious and revisiting it again later let his subconscious work on it. He described providing his mind with data (even if he’s not sure if it’s important) so that his subconscious could use it.

Breaks

Roughly every 20 minutes, Kevin took a break. He’d tidy up his work space, got water, used the bathroom, played the piano (“Music of the Night” from Phantom of the Opera – presumably from memory as I did not see any sheet music), then returned to the patio and lit a cigar.

Team

Their team is a mastermind. If one is not seeing the desired result, one has to ask: How focused are you on the objective? (This was a cognition for me – I am not this obsessed with my chief aim/objective. I now have a clearer idea of what “obsessed” looks like). KT explained that encouraging the team is a critical element of teamwork and participation even if you’re not on the field, so to speak.

KT discussed the difference between speed and haste. Speed is going through cycles quickly. Haste is not planning your work before executing. Most people talk about: “ready, aim, fire.” He said that “ready, LEVEL, fire” is more historically accurate as no one could aim with the musket technology available during the American Revolution. The point is that you “aim” or level (eg, aim for the target as best you can) by planning the battle before sending in the troops. The result of spending 50% of his time planning is that when he does take action, it is so precise because he has been thinking about it and focusing on it for so much time. In business, this could look like creating a 6 month plan, writing it up, starting, then being nimble enough to change it when necessary to accommodate the circumstances.

His volume increased when describing how some other teachers use sales tactics and short term thinking to market their products. He raised his voice: “I’m not making up products!”

Kevin stated that the universe gives him the best because he decided that would happen. (This felt to me like saying the universe yields to you when you don’t back down.) He said team members need to tell him what they want and need and let the universe bring it to them (eg, it will increase revenue to support a new staff member).

Personal Cognitions

  1. During my 1:1, Kevin said “it’s not what you think it is.” On the ride to the airport, I saw a man (a king) who lost his son and vowed never to have children again. I saw lots of blood after childbirth but I died from postpartum complications (I think?). And declared that giving birth was bad. Interesting that I could only see these two lives with all of that grief. Fear of: death (Ishvarapranidhana), loss of love, old age (conscious).
  2. Kevin confirmed he was bringing up samskaras in the car when he criticized 3 members of my profession with whom he consulted. I kept thinking, “Things could be different in Chicago, but I have only met one person in 23 years in this field who would say that and do that.” I had a strong desire to laugh while he bashed my profession. When he told the mafia story, I felt panic and anxiety, like I was going to pass out or throw up for a few seconds. This was odd as I have no conscious fear of the mafia but clearly something surfaced. Thank you for helping to free me. This caused me to realize that I have never officially offered: if you or anyone you know ever needs an orthopaedic surgery or medical opinion, please ask.
  3. With respect to the FOTW, I noticed that while I do use A and B priorities and I find it effective, I do not celebrate the win after completing a cycle. I’m fairly productive but in the past, felt drained in the process and I suspect it’s because I did not celebrate what I did accomplish. I don’t recognize myself the way KT does. I tried it today and laughed out loud because it sounded silly. Will work on it.
  4. I also noticed that I have a habit of stressing over the A priorities if I don’t complete them before 12. The A priorities meant something different in medicine. This is great motivation to work out in the morning before work but I can improve upon on letting go of the unease I feel when I can’t or don’t address an A priority until 7 or 8 PM. I will work on emulating Kevin’s relaxed, unhurried yet intensely focused approach.
  5. As noted in the write up, I realized that I am not obsessed. Watching Kevin showed me what obsessed looks like. I realized I can do this.
  6. Witnessing Kevin command the universe made me realize I was still being at effect in certain ways. A small example: buying clothes. Stores run out of the most popular sizes and drive you to shop online. Instead of ordering something and wondering if it’s going to fit, I can command the universe that it will work out and can be more efficient.
  7. I bought a Priority Manager, after years of putting this off. I’m still shopping the recorder (I’d like a microcassette).
  8. I do take frequent breaks, move to a new physical location, and do things with my hands. But I can do this every 20 minutes, not once an hour.
  9. It’s on my list to start checking my balances at night (feeling grateful) and in the morning (contracting energy and going through the process).

Kevin, Danielle, and Saul – thank you for a life changing experience. I look forward to my next FOTW.

9/21/25